Jennifer Louden is a pioneer in the life coaching industry and author of the upcoming book, Why Bother?. I don’t know about you, but I think the title and topic of her book are incredibly timely. As we watch world events unfold, many are probably thinking things like, “Why bother to do that project right now?” Or “Why bother speaking up about the things I believe in?” Why bother?

Together, Jennifer and I discuss her new book and all of the implications of asking the question, “Why bother?” We talk about why it is essential to sit in the grey area of inquiry and curiosity, even when it’s incredibly uncomfortable. And, we explore the idea of desire and the importance of letting desire flow without knowing how it’s going to turn out.

In this episode you’ll hear: 

  • How the writing of a failed memoir led Jennifer to write Why Bother?
  • The two sides of “why bother?” 
  • One of the ways “Why bother?” comes visiting 
  • As we face an unprecedented climate crisis, how asking, “why bother?” helps us address that
  • Jennifer shares her six-step process for turning to the bright side of “why bother?”

Resources mentioned in this episode:

Jennifer’s website
Jennifer’s book
Women’s Comfort Book
Join us for Jen's Why Bother? Virtual Party on April 22nd – RSVP here
Episode 332: Your Inner Mean Girl During Times of Crisis with Amy Ahlers
The Writing Experience Project with Amy Ahlers and Andrea Owen
Andrea on Instagram

Jennifer Louden is a personal growth pioneer who helped launch the concept of self-care with her 1992 bestselling debut book The Woman’s Comfort Book. She is the author of five additional books, including The Woman’s Retreat Book, The Life Organizer and Why Bother? 

With close to a million copies of her books in print in nine languages, Jennifer is a sought-after speaker, addressing audiences across the USA, Canada and Europe. She is a former columnist for Whole Living, a Martha Stewart magazine, and has appeared on a number of television and radio shows and podcasts—including The Oprah Winfrey Show. Her work has been featured in People, USA Today, CNN, and Brené Brown’s books Daring Greatly and Dare to Lead.

As an entrepreneur and educator, Jennifer has offered women’s retreats for over 25 years, and her email newsletter reaches 20,000 subscribers weekly. She lives in Boulder County, Colorado.

Visit her at jenniferlouden.com, on Twitter @jenlouden, and on Instagram @jenlouden.

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